Allvision has appointed industry veterans Jennifer Bidwell and Stephen Legate to the positions of VP of Sales, joining Paul Gittens (VP of Sales) on the company’s elite sales team.
Bidwell brings nearly 20 years of experience in media sales to the team. In her previous position as the National Sales Manager at Astral OOH, Bidwell was integral to the development of data-led OOH buying strategies, as well as the sales oversight of Astral’s digital large format across Canada. She has also held key leadership roles at Media Experts, Corus Entertainment and Bell Media digital and is co-chair of the IAB DOOH Committee.
Legate has over 20 years working in the Outdoor Advertising Industry at the National Sales level. Prior to joining Allvision, he held the position of National Account Executive at Pattison Outdoor for over fifteen years. As an award- winning advertising sales executive, he brings an entrepreneurial spirit and a passion for delivering outstanding service and results to clients and business partners.
Brandon Newman, President of Media, Allvision, said “We’re very excited to have Jennifer and Stephen on board as part of our expanding and exceptional best-in-class sales team. Their knowledge, experience and proven leadership will be integral to making 2021 a banner year for Allvision’s unprecedented growth in unprecedented times.”
This announcement is part of Allvision’s strong 2021 growth strategy, which includes expanding partnerships and community involvement with organizations such as Second Harvest, corporate development, and integrated marketing support.
Allvision is Canada’s premiere pure-play digital out-of-home media company, with an exclusive and dominant collection of premium digital billboards in Canada’s largest markets. In Toronto, Allvision leads the market in total number of large format digital faces and daily circulation. For more information visit: Allvision.com
Director of Marketing, Allvision